Go…Go…Go.. Durian Omakase!

I love this wonderful marketing strategy by 99 Old Trees in Singapore. Durian omakase (colloquially termed Sukawa by 99 Old trees.. a very Singlish phrase) is such a fabulous idea… it means you show up and the vendor picks a variety of the best fruit for you to sample (in unlimited supply). A few innovative companies in Hong Kong (that are from KL) have started doing this at sit down events, but no one has thought to coin it an “omakase” as it’s much more of a durian tasting of different varietals than necessarily the BEST of each one.

Check out this article about what 99 Old Trees is doing and do watch that video with Genevieve Loh, she’s superbly funny 😆.

I really miss being in Malaysia for durian season… is anyone coming to HK from KL/SG and can bring some omakase up for me? I miss having other varietals. In HK they only bother bringing in Musang king and maybe black thorn. Sometimes the Musang king is only so-so. I miss a good Tekka!

Ps. For the foodie uninitiated (from Wikipedia): Omakase is the Japanese tradition of letting a chef choose your order. The word means “I will leave it to you.” It’s a fine tradition that gives the chef creative freedom and the customer a memorable dining experience. Any good chef is a creative individual. … Omakase lets the chef flex their culinary talents.

A FB friend just went to 99 Old Trees and reported a stellar experience. Find them off Little India at 46 Owen Rd, #01-277 Singapore, Near Pek Kio Food Centre. But you’d better call them first… after this promo, I wonder if there’ll be any Durians left! Durians usually arrive from malaysia in the afternoon so get your tummy ready after 6pm…

Tel: +65 98222495 book by noon I would imagine!

The tallest durian tree in the world

I really enjoyed this article about the hunt for more elusive Durians. The red and orange Durians, as this article confirms are dead disappointing in taste and it’s just not worth the hassle apart from the novelty of bring instagrammed with it in your hand. Wild Durians probably are relatively “gamey” and appeal only to a narrow palate or if there’s nothing else around to eat.

What was interesting in the article was the mention of the tallest durian tree at 57.5m. The century old tree is located in the deep interior of Sabah in Kampung Kenang-Kenangan supposedly produces 2000 fruit per season. Wow… that’s a real durian bonanza.

The tallest durian tree is located in Tongod

He’s on the hunt for the tortoise durian .. I’m keen to know what that’s like.

When commercial crops clash with local tribes…

In a rather rural and remote part of Kelantan there’s a dispute over durian plantations… hopefully this is not going the way of palm oil. If it is, you should only buy fruits from old trees, except that there’s no real way to know.

Read about it here.

It not only affects the way of life of the indigenous people but I’m guessing also their livelihood.

Good news for durian lovers in Malaysia…its now super cheap!!

Wow the supply has exceeded demand in Malaysia.. time to go durian hunting and not get ripped off. Of course the cheapest durians are in the villages but even in the city you should be seeing reductions in prices.

Let me know if you’re enjoying durians in Malaysia at these rock bottom prices! I am envious!

Durian prices drop to lowest at RM1 per fruit

Durian seller risk

What’s the risk of being a durian seller?

Well lots actually. In malaysia and singapore, there are lots of little one man stalls that sell durian whenever it’s in season. What sorts of risks could they possibly face? I thought I might take a stab at listing a few:

1) bad weather.

This affects the entire chain. From supply to demand. Bad weather, whether it’s too much sun or too much rain affects the fruiting of the trees and the numbers and qualities of the fruit. On the demand side, when it’s raining, less people are inclined to head out. Profits not guaranteed.

2) triads and corrupt cops.

Yes, most stalls in cities need to pay some sort of protection money, even if their stall is in a licensed area (which many are not, they are illegal hawkers). The problem here is that they are at the whim and fancy of all powers that be on the street. One of the durian sellers I had a chat with when I bought from him, told me that the triads come at least once a month to collect a certain sum of cash… he would just have to prepare it and pay up. Worse, he said, were the cops. They would come anytime and often different ones would also approach him. Either for free durian or petty cash. No choice in either situation. You gotta pay rent to someone.

3) it’s a cash business.

Well, it is mostly at these stalls… card facilities are just too expensive to maintain. Though with direct mobile payments, perhaps this might change. So you can imagine all the issues with cash dealing.., there’s lots of cash that needs to be kept safe every day (as a float, a day’s earnings or cash to buy durians off the middlemen) or you’re a target for thieves. Most durian sellers will try to have more than one person at the stall for exactly that reason and also try to place their stall in areas of high visibility (both for clients convenience and their own safety). Check out this latest article where a durian seller was robbed and stabbed.

4) the danger in the product itself.

Durians are heavy and full of thorns. Drop one on your foot and it is quite unforgiving unless you’re wearing mining boots. (Observe your sellers footwear in future :)) Durian sellers often have rough tough hands, coarse from handling fruit. Many durian are sprayed with pesticide to keep the bugs and other animals off, I can’t imagine what these chemicals do to the skin over time.

A Durian Hunter’s Bonanza at the Food Fair in HKCEC

I was very happy to discover that PB is as much of a durian fanatic as I am. Except that I believe I have a pinch more self control than she does. Or maybe I just have more exposure to durians than she does. 

Anyway, the impromptu trip to the Food Fair in Wan Chai was revealing about our fondness for the stinky spikey fruit (she was willing to leave her 5 month old infant at home just for some private Durian time, a sign of true dedication to durians :)).

This Food Fair 2017 is the first I’ve attended since I’ve lived in Hong Kong. The crowds on a Friday mid afternoon was staggering… just as busy or maybe busier than the book expo. Ushers were stationed along the overhead walkway guiding people, they had also shut off the main walkway to the convention Center forcing people to exit and re-enter to the makeshift ticketing booths. The taxi queue was at least 30-45mins deep and cars weren’t being allowed to approach the main hall drop-off area. I had the baby in the carrier so I was accorded the privilege of going ahead in the queue. 

PB was late. Her taxi turned into the Hyatt hotel entrance but she didn’t realise that there wasn’t a connecting door to the convention Center. I got the twenty-five dollar tickets and waited for her by the entrance. 

When she arrived (all flustered) we headed straight up to the main exhibition hall area. Just like Art Basel, the organisers force you to head all the way down the corridor and enter from the fifth or sixth door. We went in and were amazed by the narrow corridor layout and the height of the booths, some of which towered two stories high full of LED lights. Promoters were standing on every corner handing out leaflets or just trying to get passers by to look at the products and gifts with purchase. 

There were lots of booths advertising durian but we soon discovered that most of these were selling durian pastries, snacks and moon cakes. There were only 2 booths selling fresh durian and a few booths selling frozen durian. I tried to take some photos but these really aren’t my best as we were trying to keep within 90 minutes and to cover the entire ground floor zone. It was a bit of a rush. We headed in and walked down to the end of the hall first, to work our way backwards.

The first booth we found selling the fresh stuff was Mr Durian.

Mao Shan wang on display at the Mr Durian booth


 The durians were priced at HKD 230 per kilo and their Mao Shang Wang durians were smallish, just over a kilo each. The booth next door was selling durian ice cream in a cup for HKD 100 each and some snacks and dried fruit. 

Dried durian for sale at Mr Durian booth

Fresh Mao Shan Wang for durian ice cream!!

Mao Shan Wang ice cream with fresh durian $100

Durian mochis and moon cakes at Mr Durian


We thought this was a pretty good booth and the durians looked fresh. Noted. Next. 

We cruised the aisles avidly searching out the next booth. Lots of booths selling durian biscuits and pastries… we just glanced at them and as this wasn’t our target, we moved on. 

Booth selling durian sandwich biscuit

Booth selling durian pastries and desserts

The Durian pastries that are so popular in Hong Kong

This booth specialised in Durian ice cream

Sampled the ice cream, a little too sweet

Durian biscuits, which ironically are artificially flavoured



Finally, towards the initial third of the hall, we came upon a booth decorated with lots of little durian stuffed toys. Well, it’s certainly one way to get attention.

Shared booth – sparkling juice and fresh durian!


 

Tree ripened Musang King Mao Shan Wang

HKD 488 per fruit and you can pay by EPS!

You can see the stuffed toy durians in this photo


They had a stack of fresh durian in husks piled high on the table. The price was marked as HKD 500 each. I approached and asked how many kilos each durian was. About 2 kilos was the answer. Not bad, but that would also be 2 kilos of uncertainty and disappointment if it didn’t turn out good. 

I made a memory mark of it and we moved on. PB spotted a booth with a massive Hello Kitty on it. 

Snow skin durian moon cake in a Hello Kitty Bag anyone?


Interestingly, they were selling durian mooncakes in a Hello Kitty cooler bag. She waved me over and had already started negotiations for two durian mochis. “Here,” she said, “try this.”

Negotiations taking place

Not too expensive

Thanks PB for my durian mochi 🙂

Nice cold durian mochi


Not bad,” I replied, trying to balance the second half of my mochi on the tiny stick of a toothpick. “Flavour is good and it had texture, but still nothing like the real thing.

We consumed the rest of it rapidly and threw the sticks in the bin. 

Durian powder ice cream packets


Then we encountered this booth selling durian powder which you can reconstitute and make your own ice cream. Hmm. Well I guess if you don’t have fresh or pulp to work with, this may have to do. It makes me wonder how many durian ice cream makers are using this powdered formula.

Finally in the A section of the hall, I found the durianBB booth. The organisers had spent a lot on branding and you can just tell they are begging for an Instagram shot for your social media profile. 


Loaded with bags, boxes with their logos and staff all t-shirted up in the same, their booth felt cramped and there was a staff ratio of 5 per client visitor so it felt a bit much. 

The durianBB booth

Ice cream samples for tasting

Packaged frozen durian. But you can’t see what’s inside


They were plugging the durian ice creams, durian moon cakes, frozen durian, durian mochis… but no fresh durians. And it didn’t seem inexpensive.. there wasn’t an apparent discount or promo for buyers at the fair. So, we looked and reflected and they offered us some durian ice cream to try but it just wasn’t what we were into. 

So it was back to Mr. Durian

Pretty funny logo. Imagine eating durian in a suit?


We were contemplating which durian to pick up and share when a chinese guy sporting sunglasses and a durian ice cream cone appeared beside us and gestured for ten. Immediately the staff sprang into action, swiftly picking ten durians off our table (well technically not our table but it was where we were in our mid selection reverie). 

Hey!” PB exclaimed,”we were just trying to pick one!

Well“, I told PB,”good durians wait for no man… if we want to get it, better hurry and choose or the table will be swept clean!” This was, after all, the first day of the fair and the best would still be on sale. The guy produced $1500 and still managed to get some change for the ten durians. The staff were busy opening the husks to show the client then packed the durians in newspaper and into a plastic bag each. 

Wrapping the whole durian in newspaper for the chinese buyer


We wasted no more time. Once the staff had settled his purchase we got them to recommend one and open it for us, splitting it into two boxes. It looked and smelled good. 

Splitting the durian


PB looked and looked. She ended up buying a box of mixed durians to try. “What do you think?” She asked. It was a box of Jin feng, 101, red prawn and something else. I told her that those were all good breeds and worth a try. Those boxes cost only $100 each so she happily added it to her bag. 

The mixed box of durian


After the small splurge, we walked casually toward the exit and parted ways. She by taxi and me on foot. 

=============

PB messaged me that evening saying that she had devoured her entire lot to the ire of her husband. She couldn’t keep any in the fridge as he can’t stand the smell.. hence she ate it all in pretty much one sitting. 

I kept mine til the next night in the fridge when SW and I could have it leisurely. It was reliable Musang king, very enjoyable. 

    Hong Kong’s crazy durian chefs

    How creative can one get with durian? Given the addictive nature and general lack of fruits for most of the year, I guess some restaurant chefs must think there’s a crowd that’s willing to pay for eating it in a variety of ways. 

    My question to the chefs is this. When cooking up a “durian-inspired” fusion dish, do you seek to enhance or dampen the durian flavour? 

    I suspect that any “cooking process” actually destroys the delicate aromas of the durian. But if the fruit isn’t so good then maybe it’s not a bad thing..

    Thai Yuen : durian curry fried crabs, durian cheese baked big-head shrimp, durian cheese deep-fried spring roll and Thai durian fried rice. (Uses Monthong)

    Honeymoon Dessert: durian pizza, durian milkshake, durian pancake, durian shaved ice with black glutinous rice.

    Musang King: sells the frozen Musang kings at -18 degrees C. Also sells pulp for dessert creation.

    Fisher & Farmer: Durian chicken pot. (Uses Monthong)

    A durian retailer folds

    There was a little booth located on Bullock Lane selling durian desserts and other sweet treats. Their focus was really on durian derived desserts though. With nowhere to sit and all being takeaway, I guess it had limited appeal and the rental must have increased by 30% just like the rest of the shops along the same part of Wanchai Road.


    Now it’s a temporary mobile phone and computer accessory/gadget retailer which seems to be the go to business whenever the original store concept fails and the landlord is waiting for another long term legitimate business owner to come through.

    Suggestion for property developers 

    Durian, especially the Mao Shan Wang variety, has been exorbitantly priced this year. This article (Durian exports to China fruitful) reminds us why.

    At this rate, it might be worth converting all that ringgit into land for a good durian plantation.. seems like it might be the best investment as it’s one of the Malaysian commodities that is actually continually increasing in value.

    Perhaps those Chinese developers of forest city in Johor Bahru should consider putting fruit plantations on or adjacent to their property. This could entice buyers from China who are also durian lovers. Property & durian trees.. all long term investments.

    Durian flavoured condoms

    Well this article was certainly enlightening. I had no idea there would be a market for a durian flavoured condom. 

    Apparently a company in Bangkok is commencing production of these. Whether their market survey showed that it would be profitable as a promo gimmick or a staple product, would be interesting to know… 

    And, they’re not the first to produce durian flavoured condoms

    either, an Indonesian company was the pioneer in this area.. I wonder whether sales of this product has been good. You can see on their website (Sutra Fiesta) that they package the condom with other sex toys…
    There is a prevailing idea that durian inspires kinkiness and perhaps sex.. But the point is that the fruit itself is a huge source of energy to power a night of passion… I’m just not sure the scent or flavour of it is enough to do the same.