Another brand of Durian Chocolates at LCCT departure lounge shops

Another brand of Durian Chocolates from Malaysia

While waiting for my Airasia flight, I went into the Duty Free shop at the LCCT international departure lounge. I ended up buying some chocolates for the people I was meeting and came across this new chocolate by a Malaysian brand.

It was all a bit weird, the packaging first led me to think it was a ketuput but actually meant to be the thorns of a durian. And the whole buy 3 get 1 free was so up front and center that you wonder whether there is something rather cheap and gimmicky about this item. Or else you better make sure whoever you are buying it for as a gift really likes durian….

Even the name is rather strange, “Durianna” sounds like it might be targeting female buyers (?) and the pricing of all 4 boxes below RM 60 when most other chocolates are in the RM 18 and above range is also quite revealing. I guess durian chocolates really aren’t popular, but I’m not sure if a low price is going to make durian lovers convert. Or maybe it is intended as a purchase for those who wish to play a prank on their friends….

The back of the packaging is just as revealing, they write “ingredients” but unlike other food products, don’t tell you what each percentage is. All you get to know is what kind of calories you’re piling on… great….

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